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Privacy policy

Last updated: June 19, 2025

Bluemark (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services. This policy is designed to comply with the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). By accessing or using Bluemark’s services, you agree to the collection and use of information in accordance with this policy.

Definitions

  • User (“you”): The individual or entity accessing or using Bluemark’s services.
  • Personal Data: Any information relating to an identified or identifiable individual, such as name, email, address, or online identifiers.
  • Usage Data: Data collected automatically, such as IP address, browser type, pages visited, and time spent on the site.
    Service Providers: Third parties that process data on our behalf to support our service.
    Cookies: Small files placed on your device to store information and track activity.
  • Data Controller: Bluemark, which determines the purposes and means of processing your Personal Data.

Categories of Personal Information Collected

In the past 12 months, we have collected the following categories of personal information, as defined by the CCPA and GDPR:

  • Personal identifiers (e.g., name, email address, phone number, IP address)
  • Address, state, province, ZIP/postal code, city
  • Account information if you register on our site
  • Internet or other electronic network activity (e.g., browsing history, search history, interactions with our site)
    Geolocation data (if enabled by your device)
  • Professional or employment-related information (if provided)
  • Inferences drawn from other personal information to create a profile
  • Commercial data (records of products or services procured)
  • Audio, electronic, or similar information (if you contact us by phone or leave a voicemail)

We collect this information directly from you (e.g., forms, registration), automatically through your use of our services (e.g., cookies, analytics), and from third-party sources (e.g., public records, business partners)

How We Use Your Information

We use your information for the following purposes:

  • To provide, operate, and maintain our services
  • To manage your user account
    To communicate with you regarding updates, security, or support
  • To analyze usage and improve our services
  • To comply with legal obligations
  • To prevent fraud and ensure the security of our services
  • For research, reporting, and analytics (using anonymized and aggregated data)
  • For marketing communications (with your consent, where required)

We do not sell or rent your Personal Data to third parties for advertising or marketing purposes.

Legal Basis for Processing (GDPR)

We process your Personal Data under the following legal bases:

  • Your consent (for marketing or where required)
  • Contractual necessity (to provide you with requested services)
    Compliance with legal obligations
  • Legitimate interests (e.g., improving our services, fraud prevention)

Sharing and Disclosure of Information

We may share your information in the following situations:

  • With Service Providers: For service operation, analytics, and support. Service Providers are required to protect your information and use it only for specified purposes.
    Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred. You will be notified of any change in ownership or use of your Personal Data.
  • Legal Requirements: If required by law or in response to valid requests by public authorities.
  • With Your Consent: We may share your information with third parties if you provide explicit consent.

We do not sell or share your personal information for monetary value

International Data Transfers

Your information may be processed and stored in countries outside your jurisdiction. When we transfer your Personal Data internationally, we implement appropriate safeguards, such as Standard Contractual Clauses, to ensure your data is protected as required by GDPR and CCPA

Data Retention

We retain your Personal Data only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce agreements. Usage Data may be retained for a shorter period unless required for security or legal reasons. The criteria for determining retention periods include the nature of the data, the purpose for collection, and legal requirements

Your Rights

GDPR Rights (EU/EEA Residents)

You have the right to:

  • Be informed about the collection and use of your personal data
  • Access your personal data
  • Correct or update inaccurate or incomplete data
  • Request erasure (“right to be forgotten”)
  • Restrict or object to processing
  • Data portability (receive your data in a structured, commonly used format)
    Withdraw consent at any time (where processing is based on consent)
  • Not be subject to automated decision-making, including profiling
    Lodge a complaint with a supervisory authority

CCPA Rights (California Residents)

You have the right to:

  • Know what personal information we collect, use, disclose, and share
  • Request access to your personal information
    Request deletion of your personal information (with certain exceptions)
    Opt out of the sale or sharing of your personal information
  • Correct inaccurate personal information
  • Limit the use and disclosure of sensitive personal information
  • Not be discriminated against for exercising your privacy rights

To exercise your rights, contact us using the details below. We will respond to verified requests within the timeframes required by law. You may also designate an authorized agent to make a request on your behalf

Automated Decision-Making

We do not use your personal data for automated decision-making or profiling that produces legal or similarly significant effects.

Consequences of Not Providing Data

Some personal data is necessary for us to provide our services. If you do not provide certain information, we may not be able to offer you some or all of our services

Security

We implement reasonable technical and organizational measures to protect your Personal Data. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security

Children’s Privacy

Our services are not directed to children under 16. We do not knowingly collect Personal Data from children. If we become aware that a child has provided us with Personal Data, we will take steps to delete such information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on our website and updating the effective date. Your continued use of our services after such changes constitutes your acceptance of the updated policy.

Contact Us

If you have any questions or concerns about this Privacy Policy or your Personal Data, or wish to exercise your rights under GDPR or CCPA, please contact us at:

Bluemark
Address: 154 W 14th Street, New York, NY, United States
Email: [email protected]

If you are an EU/EEA resident, you also have the right to lodge a complaint with your local data protection authority.

This policy is intended to be clear and accessible, in accordance with GDPR and CCPA requirements. For more information about your rights or our data practices, please contact us.